Consumer Practice

The consumer experience today is rapidly evolving, and businesses need to be prepared to meet consumers anywhere and everywhere they are. Our Consumer practice works with executives who thrive on change and who are driven by a strong desire to deliver the best products and transformative consumer experiences.

About the Practice

Brands and companies have a tsunami of change to manage – massive shifts in consumer attitudes and behaviors, the changing landscape of grocery and retail shopping, and a growing magnifying lens on operations and environmental impact. The combination has created big challenges and even bigger opportunities. Today’s executives must be agile and innovative in finding growth and profitability. Whether it’s legacy companies leading transformation into the digital age or emerging companies offering new and more relevant products to today’s consumers – the one unifier is talent, the talent needed to lead and drive organizations to achieve top tier results. At Raines, our Consumer team has the hands-on industry experience needed to understand this evolving space, from idea to product to the omni-channel shelf and to the post-purchase experience that together will drive loyalty. We work with clients to identify, assess and onboard the Difference Makers™ needed to deliver results.

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Meet the Experts

Mann, Lisa View Profile

Lisa Mann

Seiler, Matthew View Profile

Matthew Seiler

Oszustowicz, Melissa View Profile

Melissa Oszustowicz

Sun, Jessica View Profile

Jessica Sun

Dowd, Kayla View Profile

Kayla Dowd

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LISA MANN JOINS RAINES INTERNATIONAL AS CHIEF MARKETING OFFICER

Raines International, one of the leading executive search and leadership consulting firms in the Americas, announced that Ms. Lisa Mann has joined as Managing Director and Chief Marketing Officer. Ms. Mann is an award-winning marketing executive recognized for her innovative marketing and talent management strategies that drive exponential growth for companies and brands.

Lisa Mann Ad Age

HOW DIVERSITY IS HELPING WALMART CHALLENGE ECOMMERCE

The retail sector faces competition like never before from the continued growth of Amazon, eBay, and other eCommerce companies, and the world’s top retailer, Walmart, isn’t immune to consumers’ rapidly changing buying habits.  With nearly 12,000 brick and mortar locations across 28 countries and 2.3 million employees of all backgrounds, Walmart believes diversity will help combat the e-commerce challenge. Walmart leverages diversity and inclusion through its multilingual outreach, its addition of ethnic products, and its focus on science to ensure employees feel included.